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The already impressive Carnaby outpost of beauty heavyweight Mac has packed up the kaleidoscopic make-up counters and upsized to a massive new shop. It’s a canny move: the new building sits in one of London’s premier tourist thoroughfares. Inside, the brand’s ever-popular collaborations and tongue-in-cheek limited edition lines (the latest, Haute Dogs features lippies inspired by pedigree pooches) take pride of place. There are also nine make-up stations, for quick drop-in demos or longer, bookable lessons. Upstairs is dedicated to Mac’s Pro line, beloved of make-up artists and drag queens alike. With an exhaustive selection of products, it’s shopping nirvana for slap-happy amateurs and serious professionals.
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